Casting Voices

Podcasting Popularity Proof at FeedBurner

This afternoon, I was pleasantly surprised to see a post directly related to the success and mass adoption of podcasting at the official FeedBurner weblog.

Sweet!

If you aren't familiar with FeedBurner, here's a few quick stats about them and the podcasting market from their blog:
FeedBurner alone manages more podcasts than there are radio stations worldwide
Podcasting is outpacing the speed of adoption of the last "most successful consumer product launch in history"

Podcast directories are growing, and driving activity back to podcasters' originating Web sites. As we saw with text feeds, distribution begins as a mechanism to drive traffic back to the originating source and then evolves to become its own consumption medium. The FeedBurner Team has analyzed this market forwards, backwards, sideways, you name it.

If you're interested and want to learn more about FeedBurner, visit their website.

A fabulous Memorial Day Weekend to our American friends south of the border!

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