Retaining VS Hearing : What's your audience doing?
What goes through the minds of the people you are targeting your messages to?
If you use an amateur to record your voice over, apparently not much!
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If you work with union talent you are likely aware that there is a potential strike on the horizon for the Screen Actors Guild this May.
When writing ad copy for a radio or television commercial it's easy to get carried away. How much is enough? The short answer is enough to get the message across. OK, but how does that translate into a word count for a 30 second spot or a 60 second spot?
Meet the new voice of your friendly neighborhood Spider-Man, Josh Keaton.
When producing a presentation, video, web video, podcast, or webisode, one of the most important aspects of the production is found in the copy writing and voice over.

