Voices.com Powers VoodooVox's In-Call Media Ad Network

  • March 16, 2009 2:38 PM /

voodoovox_voices_partnership-1.jpg
VoodooVox and Voices.com join forces weaving the widely used voice-over site more tightly into the Voice 2.0 fabric.

TORONTO, Canada, March 16, 2009 (BUSINESSWIRE) - Ever wondered where all of those ubiquitous voices come from that are heard in ads while waiting on-hold? Turning waiting time into selling time has always been a strong point for advertisers wanting to leverage In-Call Media, and VoodooVox, a pioneer in this new terrain, is giving advertisers a variety of voices to choose from through their partnership with Voices.com, an online workplace where business owners can sample and hire freelance professionals to complete custom voice-over recordings.

Voices.com, in collaboration with VoodooVox, has released an "application programming interface" (API) for its award-winning web service that makes the tools for finding the perfect voice faster and easier than ever before, a definite plus beneficial to both VoodooVox customers and voice talent registered at Voices.com. The API grant users direct access to a database of over 25,000 voice talents who are able to work around the clock, some even recording voice-overs within a matter of hours. Voice talents at Voices.com represent over 100 languages and span all time zones breaking down traditional barriers that most advertisers on tight deadlines encounter.

VoodooVox's In-Call Media is interactive audio that is dynamically served into call streams. Callers can opt in to more robust experiences while on hold, when interacting with an IVR (interactive voice response), or with numerous other routine calling situations. In-Call Media is now heard daily by millions of consumers in the call stream of the biggest calling card providers, major radio & TV stations, VoIP services, Voice 2.0 apps, and many other publishers.

VoodooVox's current roster of publishers generates 300 million calls per month, and the company expects that level to grow to 1 billion by mid-2009.

To learn more about VoodooVox, visit:

http://www.voodoovox.com

To learn more about Voices.com, visit:

http://www.voices.com


About VoodooVox
VoodooVox™ is an advertising, technology, and services firm that has created an international marketplace for In-Call Media. The company enables the creation and delivery of interactive audio media into the massive telephony call stream. VoodooVox has developed technology that combines web marketing techniques with the unique qualities of the phone network. The company's proprietary In-Call Network Exchange (ICNx) provides the mechanism for call publishers to bring their telephony applications to the network and instantly access a robust advertising market. Advertisers, in turn, enjoy simplified access to hundreds of millions of calls from a diverse network of call publishers through the ICNx. VoodooVox is backed by venture capital investors such as Apax Partners, Steamboat Ventures (The Walt Disney Company), Softbank Capital, and Village Ventures. For additional information on VoodooVox, please visit www.voodoovox.com.

About Voices.com
Voices.com® is the online marketplace where businesses connect with voice actors and voice over talents. Radio and television stations, advertising agencies, marketing executives, casting directors and voice talent agencies rely on Voices.com to easily search for and hire language service providers such as translators, narrators and professional voice over talents with the assistance of their award-winning web service. Clients that have worked with Voices.com include NBC, ESPN, PBS, The History Channel, Reader's Digest, Comcast, Nortel Networks, Bell Canada, Microsoft, Cisco Systems, ING, Western Union, Ford, GM, Jaguar, Firestone Tires, American Airlines, the US Army, the US Government and thousands more.

 

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