March 17, 2009

Salesforce Launches New AppExchange

Appexchange

Today, marks the launch of the redesigned AppExchange, a online application store for business users where they can extend the functionality of Salesforce.

As many of your know, I'm a strong advocate of Salesforce for both small and big business. In fact, we started with the Professional Edition focused on the Customer Relationship Management elements and have since upgraded to the Enterprise version and have taken advantage of the full suite of tools.

Many of those tools have been found in the AppExchange, including Salesforce for Google Apps, Salesforce for Google Adwords and Salesforce Mobile.

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March 5, 2009

Will Kindle pose a threat to professionally recorded voice overs?

kindle-2.jpgIt's doubtful that the Kindle's new synthetic voice technology will replace professional narrators, at least in the foreseeable future.

The principal reason why the synthesized voice poses little threat to voice over recordings, particularly long form narration such as audiobooks, is simply because the vocal characteristics and inflections of synthesized voices are predetermined, leaving no room for uniquely creative or intelligently "human" qualities such as making bold choices with regard to context and interpretation with the purpose of enlivening the text.

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