By David Ciccarelli
October 2, 2013
Recently, we held a Google Glass Open House at our company, Voices.com, where more than 200 people attended to get a glimpse of Google Glass. Attendees heard a brief presentation (embed / link ) and then got a hands-on demonstration of Google Glass. The line was three hours long and incredibly, nearly everyone stayed to get a walk through and have their photo taken wearing Glass.
If you're new to Glass and would like a learn how to give an impressive demonstration, follow these steps.
Since picking up Glass in New York City a few short weeks ago, it seems that everywhere I turn, I'm asked about Google Glass. You see, earlier this year, I tweeted to Google that I would do something incredibly entrepreneurial if selected as a Glass Explorer. Here's my response to the #ifihadglass contest:
#IfIHadGlass As an audio engineer, I will do something incredibly entrepreneurial with sound or the human voice.— davidciccarelli (@davidciccarelli) February 21, 2013
Apparently Google like the answer and provided me with the opportunity to visit Google's offices and pick-up the wearable computing device and start exploring and sharing the world around me - hands free.
When wearing the glasses, it's inevitable that I'll be asked about the high-tech eyewear, or sometimes I offer if there is an obvious interest from the other party.
From ad-hoc demonstrations in Starbucks, at the Central Park Zoo, on CTV and CBC television broadcasts and then the open house, I've found that I have quite the knack for giving people a good overview of Google Glass in as little as two minutes, always leaving people in a state of "wow!"
Here's my step-by-step on how to give an impressive Google Glass demonstration.
1. Let the other person put on Glass, then adjust the crystal display
Start with Glass turned off. Focus on handing over the hardware and getting it fit correctly. I open with a disarming statement like "So, you'd like to give Google Glass a try? Awesome. Ok, just put them on like normal glasses." By calling them normal glasses, people properly line up the nose piece and Glass will rest neatly above the brow line.
Now, it's ready to turn on. Let the other person first experience the floating display by you serving as teacher and turn on Glass. I'll say "Ok, I'm going to turn it on now. Can you see the the time? Great, can you see all four corners of the screen?" This is important because the rest of the demo will be lacking if they can only see half the screen. Since everyone's face is shaped differently, you'll likely need to adjust the display or move the glasses higher up so they can see the whole screen sharply.
2. Explain the Timeline, Swipe Back to See The Past, Swipe Forward To See The Future
The cards, the individual screens you see through Glass, are organized in a timeline. I explain the concept of a timeline with the home screen being the present. That intuitively makes sense because the home screen has the time - as of right now, in the present.
Start navigating by saying "Ok, I'll drive to get things going." I proceed to navigate backwards going further back in time, deeper into the past. I swipe through two or three items showing pictures, phone calls, Google searches and a video and then I suggest that they try. "Put your finger on the arm of the Glass and swipe from back to front," I say. "See, you're going further back in time." I often do a "fling" which can only be described as a super-scroll that serves as a rewind or fast-forward function allowing you to navigate through Glass at high-speed.
After I swipe down to turn off Glass and touch again to turn it back on. At this point, your new friend should be comfortable with navigation so you can say, "Now that we've seen the past, and we're back in the present, the home screen, let's go into the future." I gently guide the person's finger to swipe in the opposite direction - moving from front to back, as if you're pulling items in the future to the present. They'll likely see the weather, tap in to see the 5-day forecast. Then, if you've got a flight or something else Google Now has pick-up on, they'll see that too. My favorite feature is the "Nearby Places" which are recommendations of points of interest. Direct the person to tap into the Nearby Places to see all the items and learn more about each. Show how easy it is to tap on a place to make a call.
3. Take a Picture or Record a Video
Like any good showman, I leave the best until last - actually interacting with Google Glass. Google Glass works with voice commands, so be sure to show those! We navigate back to the home screen and I will say, "why don't you try taking a picture? Just read the command on screen." In a somewhat hesitant am-I-doing-this-right kind of voice, they'll say "Ok, Glass" which opens up the action menu. The menu includes a list of actions just like this:
? Take a Picture
? Record a Video
? Get Directions
? Video Call
"Take a picture" they say. I know it's coming so I pose in some goofy way, always yielding a laugh. I show how since the photo was just taken, it's the most recent item in the timeline. You can either share the photo on Google+, Facebook or Twitter. In most cases, I delete the photo on the spot because I certainly don't need another photo of myself giving Google Glass demos.
Noteworthy Instructions for Giving Glass Demos
There are a few other recommendations that I'd like to make if you find yourself giving Google Glass demos.
Show Real Content
First, be sure you have great content loaded on Glass. Yes, Google has a "Guest" mode with pre-loaded photos, videos, Wikipedia entries, flight details and more. But, I find it's much more authentic, and effective, to show stuff that you've captured. Recently, I took a video showing me swinging my girls around in circles which was quite effective. I also did a video while on a bike ride with my son.
Avoid Google Searches
Most people know how to do a Google search, but voice-based Google searches in crowded spaces often show less-than-ideal results. It can become a frustrating experience to repeat a Google search three or four times when there is so much more functionality that Google Glass offers.
Be Prepared to Answer Common Questions
The two questions that nearly always come up are; When will Google Glass will available? How much will it cost? Every Glass Explorer should be up to speed on general availability and pricing speculation. Check out the Wikipedia page on Google Glass for further information.
Even though you likely haven't used Google Glass before or even seen a pair up close, applying the tips in this guide will help make your first Glass experience exciting and purposeful.
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