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Audio Books

By Stephanie Ciccarelli

March 30, 2006

Comments (1)

It only took Steve Jobs one listen and he was hooked on the medium. How 'bout you?

Greetings,

Did you know that one of the biggest, most diverse, and lucrative industries today is the consumption of audio books?

Audible, a company that sells audio books, has been profitable in this industry since 2003 and more than doubled its number of subscriptions (to 237,000) and its annual revenues (to an estimated $63 million) last year (source, Business 2.0 magazine).

Once Steve Jobs of Apple Computers downloaded "Lincoln at Gettysburg", he was hooked on Audible, introduced the service at a Macworld conference (2003), and played a recording of E.B. White narrating his beloved novel, "Charlotte's Web". Following Apple's lead, many Mac fans quickly adopted the new trend, downloading audio books to their iTunes, and most recently, to their iPods.

We'll talk some more about audio books on Monday :)

Until then,

Stephanie

Comments

Audible is a really good store for audio books. It contains 16,000 audio books and book-related content. Audible made an agreement with Apple iTunes in 2003.

I think this was helpful for Audible Inc. e-lectures, speeches, radio programs, language instruction, childrenâ€™s stories, and religious programs.

Also included in the deal: it got a good popularity with in the short period of time.

Child Audio books

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