By Stephanie Ciccarelli
March 5, 2007
Voices.com is home to all English dialects, aye mate, even British.
Learn more about how Voices.com has worked to promote British voice overs, British voice over talents, and the reasons why more North Americans are hiring British voice talents online.
Ready to go?
I'd like to address something that has been coming up in comments on the blog regarding British voice over jobs.
First off, I'd like all British voice talents to know that Voices.com has been working very hard to promote the hiring of British voice over talents.
Over the past couple of years, I have written articles on the subject and sent out press releases pertaining to the unique attributes of the British accent and various dialects throughout the British Isles.
One recent article is about Why North Americans Hire British Voices.
A press release that went out less than a month ago focused on how British voice overs are carving a niche in the North American market and how British voices can be found and hired at Voices.com.
Check out these Google search results for British Voice Talents and keywords related to that search:
As you have observed, Voices.com materials dominate the search engines for British voice talents, whether it be in article form or press releases we have written and distributed on behalf of British talent.
Some British voice over talents have found a large degree of success at Voices.com, although in accordance with tradition, are not people who are prone to tooting their own horns, so to speak.
Derek Partridge, for instance, the winner of the Voicey Awards Lifetime Achievement Award (and a British voice talent living in the US) happens to rank quite high for British related voice over keywords largely due to a press release we wrote about him over a year ago.
While there are some who have voiced their opinion that we don't receive as many British job opportunities, the proof is in the pudding.
Depending on how much a talent promotes their Voices.com website, applies for work, or makes complete use of their Profile to their advantage highlighting their skills (and English dialect), the more contact from clients and work opportunities they will receive as a result.
The attitude that everything (jobs, etc.) has to be delivered on a silver platter is what gets voice talent in general on the road of apathy, leading to undeserved sentiments of sour grapes directed towards services such as Voices.com that work hard to get their (the voice actors) voice talents out there for people to hear.
This attitude can run through all types of voice talent regardless of gender or ethnicity.
People who put the effort in will be rewarded.
Those who would rather sit passively and not participate fully (auditioning, completing their profile, uploading audio samples, promoting their website, etc.) will reap what they sow.
In truth, there are more "English" jobs posted at the moment than specifically "British" jobs. That is because the default language is currently set to "English" (which to many clients encompasses any dialect including British English, Australian English, South African English, etc.).
Changes are being made to the pull down menu to encourage people to "select a language" instead of defaulting to "English", thereby making it easier for clients who have British voices in mind to outright pick that dialect.
This, in my opinion, will make a significant impact on the visible need for British voices.
Something I'd like to revisit is the idea that many clients are happy to receive all English dialects (including British) if they have selected the language "English".
While this may seem obvious from the client point of view, many British voice over talents have made the conscious decision to NOT audition for English jobs because they feel that since their specific dialect was not selected, they are not qualified to audition.
That's not the case!
The market and subsequent demand for British voice overs is immense in North America. The perceived prestige, authenticity, charm, and intelligence that goes along with an English, Irish, Welsh or Scottish accent is a popular commodity among Canadian and US companies. It adds a touch of class and dignifies; it establishes a heritage and suggests financial success.
Many British voice over talents are hired through our search engine, likely due to the fact that so many choose not to audition for work that they may be the perfect candidate for.
Clients looking for British voices either search directly or mention their dialect requirements or preferences in their job posting details.
If a client is open to receiving auditions from North American voices as well as British voices, selects "English" as the language that the voice over is meant to be recorded in, and notes that they are interested in receiving British samples as well in their details, that's a golden opportunity for a British voice over pro to answer the job posting with confidence.
That being said, we will continue to promote other dialects of English as well as languages other than English.
Next on my personal list of dialects to cover is Australian English, another popular dialect for those who desire a distinct and colorful voice over different from the norm here in the US and Canada.
If any of you out there are Aussies and would like to share interesting facts about your dialect with me (if it varies across Australia, how you feel you are different from the somewhat-close but not-the-same-exactly British accent, let me know! I'll source your website in my article :)
Looking forward to your comments.
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