By Stephanie Ciccarelli
April 23, 2007
Is your voice on a current television commercial or movie trailer?
Are you being recognized in grocery stores for your commercial voice talent?
Whether it be local, regional or national coverage that your voice is enjoying right now, leave a note on the blog!
Seeing people from TV and being able to recognize them is one thing, however, it is much more of an acquired sense and talent to be able to identify the vocal talents of someone on the street as a member of the viewing audience.
Once in New York City I was with a tour group out on the town before a Broadway show walking around and taking in the sights.
One of those sights happened to be Katie Holmes (now also known as Mrs. Tom Cruise) walking discreetly down the street back in the good old days of the teen television drama "Dawson's Creek". Needless to say, it was quite the experience for several in our entourage who caught a glimpse and a snapshot of her.
While it's quite surreal to see celebrities out and about, it is equally if not more surprising to hear and recognize celebrities that you don't have a name to put to let alone a face.
One of the reasons why it is harder to spot a voice talent and commend them on their work is because oftentimes, you aren't "promoting" a product when you are going about your normal routine.
Unless you put on that voice that people would be familiar with, you may go unnoticed, that is, unless you use your signature voice at all times regardless of where you are and what you are doing.
For instance, many have realized that the bee in the Nasonex commercial is voiced by Antonio Banderas. Some voices are more easily recognized than others. The voice over Antonio performed in the Nasonex commercial is his signature voice.
Just as actors physically sell the products and persuade people to make purchases your voice sells to them on a number of different levels and often seals the deal with a tag or closing line that makes people remember that particular ad out of the thousands they are exposed to on a daily basis.
Your voice is working it too!
That brings me to my question:
Is your voice in the limelight right now?
Leave a comment with the market your voice is airing in, the product and any experiences you've had with fans :)
Looking forward to hearing from you,
Â©©©iStockphoto.com/Oleg PrikhodkoRelated Topics: Antonio Banderas, Celebrities, New York, TV
Whether you’re recording a TV commercial or shooting a corporate video, it isn’t enough to simply pick a song, drop it in and call it a day. Musical choices must reflect your brand, move the given project forward and closely align with your voice-over needs. Learn more.
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