By Stephanie Ciccarelli
September 3, 2007
Is celebrity voice casting for animated films and cartoon series all it's cracked up to be?
Every now and then, the subject of celebrities in voice over and the effectiveness of their performances is explored by the media.
Recently, MJ Lallo, renowned Burbank-based animation voice over coach, was quoted in an article examining just that topic online at Animation World Magazine.
Here's a snippet from the Animation World Magazine article featuring MJ Lallo:
Celebrity casting -- which impacts not only the feature film business, but also TV shows, videogames, direct-to-video productions and even some webisodic series --frustrates everyday voice actors, who believe it not only has dampened their opportunities, but also often has a detrimental effect on the productions themselves. "[Celebrity casting is about] publicity, rather than a fantastic voice," says M J Lallo, a voiceover actor, director, producer and teacher, with a studio and voiceover school in Los Angeles. "You see [the production] and you say, 'that's not an interesting voice, it's just so-and-so's voice.'"
Other voice casting directors interviewed include Cathy Kalmenson, Andrea Romano, Michael Hack, and Ginny McSwain.
The focus of the article isn't just on celebrity voice actors, however, it also sheds light on how one might be able to break into the voice acting for animation world. According to the experts interviewed, despite fierce competition, there are opportunities for talented, fresh-voiced novices to break in. The article is great and I highly recommend going over to the site to read it.
That aside, my question for you is this:
What do you think of celebrity voice casting? What percentage of these celebrities can compare to the rank and file voices (pro animation voice talent) that do this work professionally on a regular basis?
Looking forward to your reply. Please add a comment :)
Happy Labour Day,
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