By Stephanie Ciccarelli
September 14, 2007
Is recording on both sides of the fence for political campaigns kosher?
After our call for political demos, I received an excellent question from voice actor John Wallman and I'd like to ask for your help.
Read John's question and let him know what your practices are note any unwritten rules we should all be aware of.
Politics is, well, politics. Anyway you spin it, someone wants you to take a side, a stance, uphold a common belief and join a cause.
Is this so in the world of voice over?
Today's article is inspired by a comment received to the Political Ads for the 2008 US Election article I published a couple of days ago.
Wonderful idea Steph. Thank you and keep up the great work.
However, I'm in a quandary. I tend to be independent in the political arena and support a party or candidate based on the current issues. Why choose a political party to represent for voice over work?
Is there some requirement to market our services to only one party? Is there an ethical factor involved in doing voice overs for opposing candidates? Is it because some of the value of the VO actor's voice in an ad, is its' contribution to the branding image, and doing competitors ads diminishes that worth? Some other reason?
I've read in a couple of voice over books that I shouldn't do work for different clients in the same business in the same market. But I've often wondered why.
I'm sure there are good reasons for this 'one side only' stance, but I just haven't been able to bring it all into focus yet.
Again, thanks for setting up a web site to specialize in political voice overs.
Any advice out there?
What, if there is one at all, is the standard procedure for voicing political work for different parties during an election campaign? Is there anything we should all be aware of so as not to endanger relationships or the said campaigns of politicians who employ voice actors?
Add your thoughts as a comment!
P.S. If are you reading this and aren't a professional voice actor, have you noticed any of the "same" voices being used in ads for more than one political party?