By Stephanie Ciccarelli
September 4, 2008
Ever find it hard to explain to people why they should hire a professional voice actor to record their voice overs?
Here are 3 solid reasons you can give them for why they should be working with you and how you can make a difference.
Yes, strange but true!
I'm sure you've heard similar arguments, but consider the following:
Would you let a mechanic perform dental surgery on you or ask a dance teacher to stop your toilet from overflowing instead of calling a plumber?
Many people are told that they have a great voice and think that they can record voice overs for their own company (or are asked to do so by their boss), but what many fail to see is that it isn't about the voice necessarily, it's about how you use it.
Something else to consider is that a voice over isn't only reading, it's the artistic interpretation of words and the telling of a story with the purpose of getting people to buy in to a concept, strike interest in a product, service, or to simply be entertained.
1. The voice over won't sound like it was recorded professionally
2. It will cost more regarding time and money than hiring a pro to do it
3. An in-house recorded voice over could actually do damage to a brand
The case is stated pretty well, don't you think?
The last thing any business person wants to do is misrepresent their company, spend more money than necessary, or do injury to their brand image, all of which could very well happen if they record their own voice overs.
If a person is in a position where they have a marketing budget or a budget that is set aside for business operations, they should include professionally recorded voice overs as part of that budget.
Clients who hire professional voice actors will save time, money and stress.
Did you know that when a client goes to their favorite engine to search that you're literally 3 clicks or less away from being found and hired by someone who needs your voice?
When companies need a voice over recorded and skimp on the quality (painfully, it shows!), it costs them more money in lost business in the long run whereas as a good voice over recording will make them money and be an investment in their brand, and for the record, that will show too.
Be the hero or heroine for organizations that need a leg up in the branding department.
Have you been a super hero today?
Looking forward to hearing from you,
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