By Stephanie Ciccarelli
December 16, 2008
Have you ever felt like customers hiring talent are always looking for the lowest common denominator?
Sometimes it's easy to think that the jobs only go to talent charging bargain basement prices or that customers don't care about what the voice over sounds like, so long as it's decent.
Not so, my friends.
Take heart in this!
Today I'll present 3 simple truths that will leave you wondering why you ever had a doubt.
1. People need custom voice over work recorded
2. People desire a very specific sound
3. No one wants their message to sound the same
You could also apply the reasons above to why Text-to-Speech (TTS) will never replace custom voice overs performed by voice over talent.
The need for voice over has never been greater and the companies who are hiring are looking for the voice of their brand, not just the guy with a cheap microphone or the gal charging the lowest price for the job.
Your voice is unique. Rejoice in that!
The people who hire you already do :)
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