Vox Daily The Official Voices.com Blog

Charts and Graphs of Job Posting Activity

By David Ciccarelli

October 13, 2009

Comments (7)

graphman_525.jpg

Ever wonder about the jobs that are posted at Voices.com and how they break down?

Take a look at these charts and graphs from the past 12 months that reveal what clients are looking for when they post jobs at Voices.com.

Voice Over Jobs by Language

fall-09-jobs-by-language.jpg

Insight:

As you can see, the majority of clients coming to Voices.com are seeking talent who speak a dialect of English, with 46% requesting "North American English", and 32% simply asking for "English".

"Other" means any language other than what you see listed on the pie chart. "British English" is representative of 7% of all posted jobs at Voices.com.

When clients post a job that does not have a specific dialect of English associated with their voice over, they are open to receiving auditions from any voice over professional who can speak English fluently.

Voice Over Jobs by Gender

fall-09-jobs-by-gender.jpg

Insight:

This may come as good, democratic news to you! There is almost an equal amount of jobs that require male voices as there are requiring female voices.

38% of jobs are posted to women specifically, 37% are posted to male voice talent specifically, and 25% are open to both male and female voice talent.

Voice Over Jobs by Age Range

fall-09-jobs-by-age-range.jpg

Insight:

When you take a look at this graph, you might be wondering why the largest percentage of jobs posted is unknown... some clients posting jobs are not selecting this field because they want to keep their options open with regard to age.

The people who do specify a particular age often do so out of necessity. They want someone whose voice is comfortable performing in a distinct age range to better reach their target audience.

Voice Over Jobs by Category

fall-09-jobs-by-category.jpg

Insight:

The categories clients can choose from at Voices.com are diverse, and as displayed above, you can tell that the jobs posted run the gamut!

Here's a breakdown of the jobs:

20% Business
15% Telephone
13% Internet
11% Educational
9% Television
9% Radio
7% Documentaries
6% Audiobooks
4% Cartoons
7% "Other"

"Other" encompasses videogames, movie trailers, music composition, jingles, and podcasting.

Wrap Up

We track client activity so that we can learn more about the needs of people visiting our website and also have relevant information to share with you, our stakeholders.

Have you found this information to be useful?

Looking forward to hearing from you,

David

Related Topics: cartoons, female, jobs, male, radio, statistics, videogames, voice overs, voice talent, Voices.com


Comments


    Really useful in targeting your demos.
    Thanks a lot

    Posted by:

      Fantastic and very useful information...interesting to see how many producers are looking for purely British voices...many thanks David :o)

      Posted by:

        I really appreciate this information, David!
        It was very encouraging to see that the gender division was
        so incredibly equitable, and that "business" in which I excel, is
        your largest client request category.
        Everything about this was both informative and helpful.
        Thanks so much.
        Matilda Novak

        Posted by:
        • Matilda S. Novak
        • October 14, 2009 12:45 PM

          David
          How many jobs that are posted on your site, hire one of the voices listed on your site?
          Phil

          Posted by:
          • Phil LoCascio
          • October 15, 2009 1:15 PM

            Good 1st step to providing the data business people need to make decisions, but you're still at well over 50,000 feet. Businesspeople prefer making decisions based on visibility below 20,000 feet.

            Keep at it.

            Posted by:
            • steve
            • October 16, 2009 12:45 AM

              Hi Steve,

              Thank you for commenting and for sharing your thoughts.

              I anticipate that there will be more of what you are looking for coming soon. There are a number of ideas I have with regard to sharing more about what our clients are looking for, what they want, and why. I'm not sure how this information will be packaged but the next official client experience report is due out soon.

              Best wishes,

              Stephanie

              Posted by:

                Hi Phil,

                Thank you for commenting and for your question.

                In a previous article, I provided a breakdown of what a typical three-month period looked like for us a number of months ago. More than 75% of people are hired using SurePay all things considered. Some are hired from their audition but paid off the site where we can't track the transaction and others are hired by clients who choose to move offline to get the job done.

                Because going through SurePay isn't mandatory, we have to follow up with clients who did not fully complete their projects (i.e. didn't award a job, did not mark the job as completed, or did not follow through with using the escrow service) to learn more of their decision so that we can then edit the job details and mark the job as complete on their behalf.

                Best wishes,

                Stephanie

                Posted by:

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